Displaying outdoor advertisements
Note: This is our original regulation update text, published on 27 March 2007. Unlike the rest of our site, this archived material is not updated if the law changes.
Those involved in print, illuminated and moving outdoor advertisements on business and commercial premises, on enclosed land, roadside, phone kiosks, leisure, point of sale and others in England
Took effect on
6 April 2007
From 6 April 2007, the controls on outdoor advertisements will be updated.
If you wish to display large commercial advertisements or moving displays, you must continue to apply for express consent for each.
A new standard application form will allow you to apply online or by mail to any number of local planning authorities for express consent.
You will have to provide accurate plans. You must draw them at an identified scale and show north and at least two named roads.
You will no longer have to provide an Ordnance Survey map or written evidence. However, you will have to confirm that the owner and every other person with an interest in the site consent to the display, and that the application is acceptable to the Highway Authority.
You can continue to display without consent advertisements that meet certain conditions on enclosed land - eg railway stations. This class will also include shopping malls and shopping arcades, if the advertisements are not readily seen from outside the enclosed area. It will not apply to historic arcades.
As in the past, if they comply with certain criteria, you will not have to apply for consent to display:
- directional advertisements to new residential developments
- static illuminated advertisements on business premises
Changes in this 'deemed consent' class include:
- more relaxed rules on luminance levels for static advertisements on business premises
- the inclusion of a new deemed consent class for telephone kiosk advertisements
- a new rolling period of display for the past ten years will replace the requirement for continuity of use of the site since 1 April 1974
- the removal from this class of new advertisements that could impact on road safety - eg those with an intermittent light source, flashing lights or moving parts
- Read guidance on outdoor advertisements and signs on the Communities and Local Government website - Opens in a new window
Full title of regulation
Town and Country Planning (Control of Advertisements) (England) Regulations 2007
Communities and Local Government
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